The name State Machine is a term found in both political theory and computer programming. It also features an alternate character set inspired by 1970s hand-made political banners. The type found a niche on reggae record sleeves and dub-plates throughout the ’70s and would’ve gathered dust in record-bins the world over were it not for the launch of Fausto Vitello, Eric Swenson and Kevin Thatcher’s Thrasher Magazine in 1981.State Machine is a display typeface inspired by lettering applied to American and Russian Cold War-era military vehicles. Natty Dread is perhaps best known for “Lively Up Yourself” and its timeless live recording of “No Woman, No Cry,” but the album also reintroduced the public to Banco-so much so that the font became nearly synonymous with Caribbean, reggae and Rastafarian cultures in the United States. A Game Boy Color version was also developed, but was later cancelled. Thrasher Presents Skate and Destroy is a skateboarding video game developed by Z-Axis and released in 1999 for the Sony PlayStation.
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Despite being popular amongst local businesses, the font fell largely out of favor and the spotlight until it resurfaced on the cover of Bob Marley’s 1974 album Natty Dread, some 20-odd years after the font’s initial creation. To this day, you might stumble upon the bold font being used to hawk goods in hot-dog stands or grocery stores in Russia, where the font has found a home ever since it was translated into Cyrillic in 2000. While much of Excoffon’s creative output was hugely influential in the realm of advertising-Antique Olive was used as the official font of Air France up until 2009-Banco, despite its current Fashion Moment, was largely considered retrograde, and as a result was relegated to the windows of butchers and bookshops across Europe.Īs Modernism took hold, much of Excoffon’s work was pushed to the periphery. Excoffon did not design a matching lower-case alphabet for the font, leaving the type impactful and resonant. Typeface designer Roger Excoffon created several notable fonts during his tenure at Marseille’s Fonderie Olive typeface factory, most notably Mistral, Antique Olive and Banco, a bold typeface featuring an all-caps, slightly slanted alphabet, whose appearance emulated those of a confident hand sketching letters with a flat brush. We at HYPEBEAST wanted to take a step back and give a bit of context for the typeface and explain how it went from outdated to en vogue and, ultimately, in Vogue. Whichever situation it may be, Thrasher Magazine merch has somehow someway gone from an outsider signifier to the ultimate fashion world insider must-have. Maybe you saw combo as she walked out of a restaurant with her nth goblet of wine that week or maybe you saw one of the or maybe you’ve noted its influence on.
34,870 Hypes If you’ve flipped through any fashion blog’s street style slideshow or scrolled through your Instagram Discover page anytime in the past year or so, chances are you’ve stumbled across the above font a couple of times.